Good year for branded content at Cannes. Not only did it get its own category (sign of legitimacy?)–Dumb Ways to Die, one of the best examples of it in years took five lions.
a trip to Walt Disney World should be a legit biz expense for creative communications/content types…because they do what everyone wants to do better than anyone does. http://www.huffingtonpost.com/amanda-feinberg/content-marketing-disney_b_3563404.html
Which makes advertising fun again. You remember fun, don’t you?